SEO Picture

SEO PictureChances are, you’ve heard of SEO (search engine optimization) before. So here’s 3 quick tips that you can do today:

1. Make a sitemap (it should be something close to www.yourwebsite.com/sitemap.xml) and submit it to the major search engines, which are Google, Bing and Ask.com. This post tells you how to do that (note that Yahoo is no longer applicable, as it has been fully replaced by Bing).

2. Use relevant words and phrases in your meta tags keywords and descriptions when creating new website pages and blog posts. Sure, it’s a pain in the behind, but it’s a great way to help search engine robots understand what your page is about and categorize and display it accordingly.

3. Write an alt description for images on your website. This way people who can’t view your images on their mobile device and search engine robots (who can’t really “see” anyways) will still have access to a text description of what your picture is about. In terms of SEO, that’s a great way to add some more keywords and substance to your site.

So there you have it, 3 quick and often ignored tips to help improve your SEO.

We all love Facebook. It is where we post our pictures, spy on our friends’ lives, send messages, and respond to events. But there is also a lot of discontent with Facebook, for many reasons, one of which is the constant updates and changes to the way Facebook looks and operates.

Facebook CartoonThe newest proposed change (see, sometimes Facebook gives advance notice!) is the roll-out of the “timeline” layout for pages, with March 30th scheduled as the day when it all goes down.

The two most important things for businesses:

  1. The custom welcome landing tabs will no longer have the same impact, as users will automatically be taken to the timeline page. Viewing the welcome tab will require users to actually locate and click on the tab.
  2. Time to make another Photoshop image – the suggested size for Facebook cover photos is 850px wide by 315px high.

Are you excited about the change? Have you already switched your business pages over to the timeline view?