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Category Archive for: ‘Networking’
Top 10 Things to Stop Doing at Networking Events

I’ve attended a lot of networking events. And for lots of different reasons, from wanting to meet new friends to hoping to sign new clients to being really interested in the guest speaker. But whatever your reasons for going, don’t forget that the overall purpose of a networking event is to network. Did you just shiver? A chill went down your spine? Relax. Networking isn’t as scary as we’ve hyped it up to be. Dictionary.com defines networking as “forming business contacts through informal social meetings.” Hey. That doesn’t sound so bad. I mean, forming business contacts could be good for your professional life. And I bet …

Does your LinkedIn profile need some sprucing up?

Too often, as I am browsing through LinkedIn to find new connections, I see people I know but I hesitate when it comes to adding them as contacts. Why? Because their LinkedIn profile is so lacking that I feel like adding them would be a waste of time. If you have a LinkedIn profile, you should at least complete the following info: A profile picture. I mean, does this picture actually make you want to connect with someone? Your full first and last name. I understand the desire for privacy but chances are there is already lots of information about …

Bridging the gap

Some companies find that the people who interact with their brand online are not actively consuming their products and services. And other companies are unsure of how to engage their paying customers online, in order to keep them informed and increase sales. So how do you bridge the gap? For those companies looking to encourage their online followers to purchase their products and services, here are some suggestions: Share information about new products and services on your online channels, so that your followers are the first to know Provide a coupon that is exclusive to your online audience Consider using …