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Monthly Archive for: ‘February, 2015’
You Should Try Facebook Multi-Product Ads

Lately, you may have noticed multi-product ads on Facebook. They feature multiple images, each with its own linkable URL. Apparently they are seeing higher than normal results for less than normal cost. And they look pretty good too!     If you’re a small business owner, you should really pay attention. Facebook multi-product ads seems especially well-suited to retail shops (you could feature images of your most recent / best-selling items), restaurants, coffee shops, and service providers like salons, and photographers. Remember, each image links to its own page, so it is a chance to showcase different sections of your website. And you …

Why You Should Stop Using Google Image Results

We all know that images are a great way to catch people’s eye. And it can be tempting to do a Google search to find the perfect image to match your words. After all, it’s quick, easy, and the pictures that you see in the Google results look so amazingly wonderful that you just can’t wait to slap them on your own Facebook page / Twitter update / blog post!! But hold on a second. The reason the pictures that show up in Google images look so gosh darn brilliant is that a lot of them are copyrighted. Applications and websites such as tineye.com (a …